Where Should High Quality Signage for Your Business Be Placed Outside the Storefront?

If you are looking for the best way to grab the attention of your customers from a distance, you may want to invest in some high quality signage. Here’s where you can place signs outside your storefront for maximum effectiveness.

Along the Road

If you have driven along the highway, you have probably seen a lot of billboards asking you to stop at the next exit to get gas and food. This is great when it comes to catching the attention of drivers. In fact, according to Forbes, 71% of people look at messages on roadside signs. This is why many companies invest in installing signs along the road. If your store is near a highway or along a road with lots of traffic, you can get a lot of attention by placing high-quality signage on the road. This is a great way to draw customers to your business.

In Front of Your Storefront

Smaller outdoor signs placed by the entrance to your business can do wonders as well. The majority of businesses use blade signs. They are quite small and project out to the side of a building to grab the attention of passers-by. Along with blade signs, you can check out lots of other signage types that you can use at your storefront. All you need to do is find a high quality signage service to help you out. They will analyze your location and help you determine the best type of signage to place outside your business.

Above the Store

This is another great location to place your outdoor signage. Placing a business sign above your store draws attention to the store itself. This is the type of signage used by grocery stores and businesses like gyms to display their names and grab people’s attention. A sign above the store helps customers immediately recognize the name of your business and where it’s located. As you might imagine, it makes it easier for customers who know about your business to identify you.

These are some great locations to place your outdoor signs. You can also place signs in the parking lot. Lots of businesses do this, and it’s quite effective. Are you thinking of improving your brand awareness and capturing the attention of potential customers using high quality signage? If so, get in touch with us today at Shamrock Signs. We would love to help you out.