What is High Quality Signage?

Before selecting a company, high quality signage must be understood. Half of a business’ new customers are attracted by high quality signage. Between 13% and 20% of the population move each year making outdoor signs necessary for attracting new customers. People remember a business based on their sign.

A sign is the first impression of a business and a high quality business will have high quality signage to draw in their consumers. For the best results, business signs should be strategically placed so they are easily visible from the road. Over 70% of people look at messages on roadside advertising. The sign design should be aesthetically pleasing with a concise representation of the company logo, tagline, and message. Vibrant coloring, clean lines, and a sleek design will draw in the curiosity of customers.

Finding Local Pittsburgh Sign Companies

Finding a high quality signage company can assist in creating an attractive custom sign. Almost half of people say poor signage can deter them from entering a business. Statistics say commercial signage on-site is the equivalent of 24 full-page newspaper ads every year so it is important to find a sign company who understands the importance of custom sign designs. When looking for local Pittsburgh sign companies, there are three traits to consider before choosing a sigh company.

1. 1. Design and Experience: A professional sign company will understand the importance of a signature custom design. They should be willing to work with the business to design signage that will accentuate the company logo. They should also be able to quickly assess the best placement of the sign to attract the most attention.
   2. Permitting: Most cities and towns have regulations for outdoor signs and the sign company should be readily familiar with zone restrictions. Knowing off hand what is acceptable will make the design process more efficient. If lighting is to be used for increased visibility at night, electrical regulations will need to be considered.
   3. Installation, Quality and Maintenance: The design company should offer sign installation services. This ensures the sign will be properly installed in its designated place. High quality signage should be made from durable material built to withstand outdoor elements. The material itself should be within codes and regulations of the city as well. This will cut down on sign repair and maintenance. In the event the sign is damaged or in need of repair, the sign company should willingly offer maintenance services.