If you own a small business of any kind, then you probably recognize the impact that your custom sign design has on all the rest of your marketing efforts. And you’re not alone. Consumers share a similar sentiment. In fact, according to research, 70% of consumers indicated that the quality of a businesses’ sign reflects the quality of the business itself. If you’ve been trying to find a company to produce your custom sign designs, then keep these simple tips in mind and you’ll be sure to get started off on the right track toward continued success in your marketing and advertising campaigns.